This course studies the planning stages involved in starting a new business including market, financial, and legal feasibility requirements. Students are required to develop a full business plan and elevator pitch. The purpose of the course is to provide a practical opportunity for students to realistically assess the potential of some new venture idea and develop a detailed program or plan for a small business. The course covers a range of topics that are required to succeed in an entrepreneurial career. From an overview of entrepreneurship and the entrepreneurial process, the course spreads out to consider how to evaluate a possible idea for a business, buy an existing firm, acquire a franchise, develop a marketing plan, and create a comprehensive business plan for your new venture concept.
Course Type | Major |
---|---|
Credit Hour | 3 |
Lecture Hour | 45 |
Biweekly Quiz, One Midterm Exam, One Final Exam, Project
Letter Grade | Marks | Grade Point |
---|---|---|
A | 90 - 100 | 4.00 |
A- | 85 - 89 | 3.70 |
B+ | 80 - 84 | 3.30 |
B | 75 - 79 | 3.00 |
B- | 70 - 74 | 2.70 |
C+ | 65 - 69 | 2.30 |
C | 60 - 64 | 2.00 |
C- | 55 - 59 | 1.70 |
D+ | 50 - 54 | 1.30 |
D | 45 - 49 | 1.00 |
F | 00 - 44 | 0.00 |